1999 Land Use Plan
New Orleans City Planning Commission

Planning Districts One

Vieux Carre, Central Business District, 
Warehouse District
Although Canal Street once acted as the "neutral ground" between competing populations, today the Vieux Carré, Central Business District and Warehouse District share common interests. After various periods of decline during the 20th Century, all have recently enjoyed renewed prosperity, driven largely by the tourist industry and cultural activities as well as by the return of residential use. Today downtown New Orleans and the Vieux Carré are thriving, desirable areas for commerce, tourism and residences, with Canal Street serving as a locus for economic activity rather than a barrier between opposing groups. As District One continues to be revitalized, however, a number of land use issues need to be addressed. For the CBD, the challenge is to encourage growth and technological advances while maintaining the integrity of historic structures and sites. For the Vieux Carré, the challenge is similar: to maintain historic and residential integrity in the face of growing tourism. In the Warehouse District, the challenge is to preserve its identity as the city's cultural center for the arts while accommodating residents' needs for neighborhood commercial services and parking. The land use plan identifies the many sensitive areas of Planning District One and creates a vision of how the 18th century is to meet the 21st century.

Section I: Boundaries 

Planning District One contains three neighborhoods, Central Business District (14A), Vieux Carré (14B) and the Warehouse District (14C), and is roughly bordered by the Mississippi River, Pontchartrain Expressway, 1-10/Claiborne Avenue, and Esplanade Avenue. The Vieux Carré is bordered by the Mississippi River, Canal Street, Rampart Street, and Esplanade Avenue; the Central Business District by the Mississippi River, Poydras Street, Loyola Avenue, Pontchartrain Expressway, I-10/Claiborne Avenue, and Canal Street; and the Warehouse District by the Mississippi River, Pontchartrain Expressway, Loyola Avenue and Poydras Street. Please note that neighborhood 14C is new with this Land Use Plan, and takes the place of Census Block Group 77.001, which had formerly been used to describe the newly-developing Warehouse District. This formal change to the Planning Commission's neighborhood designation was suggested during the land use workshops held to develop this Plan. 

Section II: Development History

The robust history and urban nature of these districts attract residents and businesses alike. The unique architecture and flavor associated with New Orleans originates in the Vieux Carré. Few other places in the nation allow one to feel so transported in time and place. The downtown area of New Orleans has for the most part been able to escape the urban blight that has afflicted many American cities. The city owes this fortune to the rich history that envelops District One. 

The history of this district spans many years and many uses. For the purpose of respecting the vast differences among the various parts of Planning District One, this section will identify each neighborhood as its own entity.

Vieux Carré

The Vieux Carré is the original township of New Orleans, founded by Jean Baptiste LeMoyne de Bienville in 1718. At the time, it consisted of roughly 100 huts scattered along the riverbank. A flood in 1721 wiped out the town and gave French leaders the opportunity to plan. A French engineer was enlisted and with the help of 10 men, cleared the land where the Vieux Carré sits today. The neighborhood was built upon a traditional French military plan with a symmetrical gridiron street pattern and a central square, the Place d'Armes (now known as Jackson Square), facing the river and fronting the church.

Fires in 1788 and 1794 destroyed most of the buildings that had been erected in the Vieux Carré. The Spanish had taken ownership of the territory in 1765, and were the ruling party at the time of re-building. New structures followed Spanish design guidelines for fire prevention, resulting in the distinctive character of the district today: brick and stucco walls, tile roofs and iron balconies.

When Americans began arriving after the Louisiana Purchase of 1803, they settled upriver from the Vieux Carré and largely ignored the European settlement. For their part, the French and Spanish preferred to remain in their own neighborhoods. Over time the central township became rather crowded and by the late 19th century, those of European descent began to settle into other regions of the city. This and the effects of the Civil War led to the deterioration of the edges of the Vieux Carré: the river became inaccessible because new docks were constructed, Rampart Street was the edge of the red-light "Storyville" district, and Iberville Street became a service alley for Canal Street merchants. A recession during this period was cause for many investors to demolish existing structures to erect low-cost rental property in the form of the "shotgun" house. The neighborhood was slowly turning into a slum, suffering from deep neglect.

Fortunately, with the Works Progress Administration in the 1930s there began a growing concern among residents to preserve the history of the district. This led to the creation of the Vieux Carré Commission in 1936, giving the governing body power to regulate architecture. Interest in the area heightened as the French Market and Jackson Square were renovated. Tourists were attracted to the cleaned up areas and property values rose, putting slums out of business and inspiring additional rehabilitation of buildings. The Commission ran up against frequent opposition from those who thought the historic district regulations were standing in the way of progress. However, the Commission had sufficient political support to stand as the voice of reason and continue the work of preservation. 

One of the Commission's most significant victories was defeat in the 1960s of the proposal to build an interstate along the riverfront, where declining industrial use had led to an increasing supply of abandoned warehouses. Instead of a highway, the warehouses were cleared for public use. Recently, the Aquarium of the Americas, Woldenberg Park and the pedestrian walk have helped revitalize the area's land use and tourist economy. Ironically, the same phenomenon that has helped fuel economic growth in the Vieux Carré is now threatening its residential integrity. Today the Vieux Carré is under constant pressure to develop more sites for tourist facilities. This desire is pressing residents downriver and out of the neighborhood. Inflated rents and property values have driven low and middle-income families to other areas of the city. However, the historic character of buildings exists today with storefronts lining the streets of the 66-block neighborhood. Shotgun homes from the 19th Century still house residents and Jackson Square remains the center it was planned to be almost three hundred years ago.

Central Business District (Faubourg St. Mary)

The Central Business District was originally the plantation of Bienville, who began to sell off portions of land in the early 18th Century. Due to its proximity to the Mississippi River, as well as fires in the Vieux Carré, Faubourg St. Mary became the center of commercial trade in the city by the early 19th Century. Following the Louisiana Purchase the area became a neighborhood for arriving Americans. Development of the New Basin Canal at present-day Lee Circle in the 1830s connected the American neighborhood with Lake Pontchartrain and encouraged Faubourg St. Mary to grow away from the River. Canal Street, which paralleled the New Basin Canal, then displaced Chartres Street as the center for commercial trade.

The mid-19th Century was a busy development period in Faubourg St. Mary. Cotton, sugar, and shipping industries were extremely vital. Other service businesses such as banking institutions, wholesale dry goods trade, and leisure/amusement businesses grew from the boom. Carondelet Street, Canal Street, Magazine Street and St. Charles Avenue became the most important commercial corridors in the city. The Civil War brought an abrupt end of construction as businesses were ruined and the economy slowed. Adding to the depressed market was the invention of steam locomotives, which stole shipping business away from the river and, hence, the city. 

However, the city's proximity to the Mississippi River and Gulf of Mexico later became advantageous for trade of commercial agriculture products grown in the American South and Latin America. The World's Fair Exposition in 1884 and re-building of the city's port facilities brought commercial life back to the area; skyscrapers dotted the landscape and the first electric streetcar began service in 1893. 

A fire in 1892 destroyed most of the district, but buildings began to rise rapidly by the turn of the new century. Indeed, the early years of the 20th century brought great prosperity to New Orleans. More land was made available for development in the city after 1899, when the engineer Baldwin Wood invented what came to be known as the Wood pump. This heavy duty pump quickly raised large volumes of debris-laden water a short vertical distance, and by 1920 had been used to drain the city's backswamp. After World War II, with the port in decline and the economy in a slump, and despite the drainage pumps being in place and the Mississippi River Bridge having been erected with elevated ramps through the heart of the faubourg, business was bleak. Commercial industry deserted the dense urban area for more suburban locales. 

The last quarter of the 20th century has brought life back to the CBD. Along with economic growth, two plans have helped to revitalize the area. The 1956 Prospectus for Revitalizing the Central Business District and the 1975 Growth Management Plan made a number of recommendations that have been partially or fully realized. From the transportation recommendation of 1956 Prospectus, Poydras Street was widened, creating a major development opportunity. Poydras became the major artery of the CBD, anchored by the World Trade Center at the riverside end and the Louisiana Superdome at the lakeside end. Inspired by the success of the Lykes Building, numerous high-rise office buildings were constructed and leased, with the thriving oil industry as the principal economic driver. Louisiana was an ideal location for petroleum headquarters due to its extensive coastline on the oil-rich Gulf of Mexico. 

The Prospectus also recommended grouping public buildings, including Civic Plaza (until the 1960s a low-lying area of substandard housing with no sewer hookups and poor drainage) and the Union Passenger Terminal at the lakeside end of Poydras, and the Port Center (which included the Rivergate Convention Center) at the foot of Canal and Poydras. One negative result of the Prospectus was the demolition of historic structures along South Rampart and Loyola in line with recommendations for surface parking lots serving the needs of the downtown area. 

The Growth Management Plan, completed by the planning firm Wallace Roberts and Todd in 1975 and updated in 1987, contained four major recommendations that have significantly benefited the downtown area. Following the Plan's recommendations, four historic districts were established in the CBD-Picayune Place, the Warehouse District, Lafayette Square, and Canal Street. The districts have preserved historic structures as well as commercial space vital to the success of the CBD. However, as the Plan warned, commercial space in the skyscrapers is too expensive for many of the services that support office activity in the CBD. Furthermore, because demand for high-rise office space is finite, the Plan recommended that zoning be reduced so property owners would not hold onto property waiting for a high-rise development that was unlikely to occur. Third, the Plan recommended building up the residential base in the Warehouse District and Lafayette Square Historic District to generate economic growth and around-the-clock social activity. Lastly, from the Plan's recommendations the Downtown Development District (DDD) was created to provide overall management of the area and to enhance the provision of city services such as security and sanitation, capital funding, marketing, public ceremonies, and other functions that promote development in the CBD. 

Although the CBD suffered a setback during the oil crisis of the 1980s, restructuring of the oil industry in the 1990s and a growing tourism market have brought vitality back to the district. Recreation and convention business has developed into a mainstay industry. Continued hotel construction and the Ernest N. Morial Convention Center, now in its third phase of development, has allowed the city to capture a large share of the nation's convention market. Together with the recommendations of the 1956 Prospectus and the Growth Management Plan, this economic growth has helped downtown come to the end of the 20th century on an upbeat note. Small businesses and residences in historic structures complement and help support the modern skyscrapers, resulting in a vibrant synergy of commercial, residential and cultural activity. 

Warehouse District (situated in Faubourg St. Mary & Faubourg Delord)

Between 1820 and 1859, riverfront land grew at a quick rate due to physics of the Mississippi River, which deposited soil sufficient to create land! This new land provided many opportunities for industry serving maritime commerce in the "American" neighborhood. Soon, residences were replaced with commercial and industrial businesses. After the Civil War railroad lines were laid on newly-formed riverfront land, further encouraging industry in the Warehouse District.

In recent years there has been a redevelopment surge in the area. Filled with 19th Century warehouses that once served the industrial needs of the CBD, the Warehouse District is now the arts center of New Orleans. In 1979, there began a prominent catalyst for rehabilitation, which was the renovation of "Julia Row" -- townhouses built by American emigrants in the 1830s and 1840s. About the same time as Julia Row's renovation, the Historic District Landmarks Commission studied the neighborhood, resulting in its designation as a historic district. Interest in the area culminated with the 1984 World's Fair. Developments for the Exposition were completed along the riverfront property of the Warehouse District. Property values increased and renovation projects became even more popular, bringing a new residential flavor to the predominantly industrial area. Today the area is being further developed into a mixed use urban neighborhood with services for residents who typically work in the CBD. The attractiveness of the neighborhood continues to grow with the Ernest N. Morial Convention Center located on the riverfront and additional development of the cultural arts in this district. 

Section III: Population

The following tables provide demographic statistics on the population residing within the planning district as well as the total population of the city of New Orleans. The statistics provide information on each area for 1980, 1990, 1997 and 2002. 


District One

1980

1990

1997

2002
% Change 80-90
% Change 90-97
%Change 97-2002
Population 8,374 5,984 6,366 6,524 -28.5% 6.4% 2.5%
Black Population 998 625 783 929 -37.4% 25.3% 18.6%
Non-Black Population  7,376 5,359 5,583 5,595 -27.3% 4.2% 0.2%
% Black 11.9% 10.4% 12.3% 14.2% -12.4% 17.8% 15.8%
% <18  3.4% 2.5% 3.1% 3.7% -25.4% 21.2% 21.0%
% >64 17.8% 13.9% 16.2% 16.5% -21.7% 16.5% 1.5% 
HouseholdsHouseholds 5,318 3,792 3,989 4,089 -28.7% 5.2% 2.5%
Average HH Size 1.37 1.37 1.39 1.39 0.0% 1.3% 0.0%
Average HH Income* $15,112 $19,861 $27,574 $32,927 31.4% 38.8% 19.4%
*1980 DollarsSource: Claritas Marketquest System
Citywide 

1980

1990

1997

2002
% Change 80-90
% Change 90-97
% Change 97-2002
Population 557,515 496,938 474,010 456,592 -10.9% -4.6% -3.7%
Black Population 308,149 307,728 301,201 295,418 -0.1% -2.1% -1.9%
Non-Black Population  249,366 189,210 172,809 161,174 -24.1% -8.7% -6.7%
% Black 55.3% 61.9% 63.5% 64.7% 12.0% 2.6% 1.8%
% <18  28.8% 27.5% 27.4% 27.0% -4.5% -0.1% -1.5%
% >64 11.7% 13.0% 13.2% 13.1% 11.1% 1.5% -0.8%
Households 206,435 188,235 177,818 171,030 -8.8% -5.5% -3.8%
Average HH Size 2.63 2.55 2.57 2.56 -3.0% 0.8% -0.4%
Average HH Income* $17,175 $18,407 $21,150 $23,732 7.2% 14.9% 12.2%
*1980 DollarsSource: Claritas Marketquest System
Trends

The total population of District One was approximately 6,366 persons in 1997, marking a rise of approximately 6.4% between 1990 and 1997. This followed the sharp decline in population that the area experienced between 1980 and 1990, when total population was reduced by almost 29%. The recent seven-year increase indicates renewed residential interest and investment in the area, especially in the Warehouse District. The black population within the district mirrored the decline recorded for the total population, declining by 37% between 1980 and 1990; the 25 percent growth in this population sector exceeded total population growth in the District between 1990 and 1997. As a percentage, the district's population younger than 18 did not dramatically change for each of the time periods, fluctuating between 2.5% and 3.4% of the total population. The population older than 64 constituted a higher percentage of the total population in 1980 than in 1990 at 17.8% and 13.9%, respectively, but this percentage grew again to 16.2% between 1990 and 1997. There is a large percentage of the population who are older than 64 and a very small percentage younger than 18 in this District. When compared to the population of the city, these figures underscore the predominance of adults in the District, due in part to the adult nature of the Vieux Carré. Over the two time periods, the total number of households in the district declined, reflecting the general decline in absolute population. Average household income for the district increased by 31% between 1980 and 1990, and by almost 39%between 1990 and 1997.

Compared to the City of New Orleans, the district experienced a faster rate of decline in the total population between 1980 and 1990, but in contrast to the city experienced an increase in the population between 1990 and 1997. This contrast also appeared when comparing changes in the black and non-black populations of the district to the city; between 1980 and 1990 these populations experienced a greater percentage decline than that recorded in the city, but grew between 1990 and 1997. The district has a smaller percentage of black residents than the city as a whole, equal to approximately 10% in District One for each time period, while the citywide black population constitutes more than 55% in each period. The district also varied from the city in percentage of persons younger than 18, which is considerably lower than the city as a whole for each period, while recording a higher percentage of persons older than 64. Household size in District One is significantly smaller than the citywide average, 1.39 compared to 2.57 in 1997. District One recorded greater increases than the city in average household income figures for each of the time periods, with a 1997 average household income approximately $6,200 greater than the citywide average.

Projections

By 2002, the total population of Planning District One is expected to increase slightly, by 2.5%, to approximately 6,524 persons. This differs from the trend projected for the city, which is expected to experience a decline of 3.7% for the same period. The black population is projected to grow by 18.6% over the five-year period, while the non-black population is expected to remain the same size. These two populations are projected to decrease citywide over the five years. District One's population groups younger than 18 and older than 64 are expected to continue to grow as they have over the seven year period between 1990 and 1997, and these groups will continue to differ from the population distribution calculated for the city. Average household income figures for the district and citywide are calculated to grow over the five-year period, with District One increasing by 19.4% and the city by 12.2%. The average household income figure for District One in 2002 is projected to equal $32,927, which is $9,200 greater than the average household figure for the city.

Section IV: Current Land Use

District One accommodates the city's most dense and varying land uses. The Vieux Carré provides for residential, neighborhood commercial, retail, and tourism (hotels, restaurants) needs. The Central Business District is primarily used for office space and medical facilities, but also has a mixture of retail and tourism services; recently, there has been a growing interest in residential uses in this section of the city. The Warehouse District is becoming more residential, with a combination of office space supporting the CBD and increased tourism uses with hotels and the convention center.

The most significant change in land use since the 1980 Land Use Plan has been the decline of industrial activity along the riverfront and throughout the Warehouse District. A number of different uses have replaced the industrial facilities, including parks, retail, and high-density residential.

A map which summarizes the existing land use in Planning District One appears on the facing page [Map: Existing Land Use]. Please note: this map is a generalized picture of land uses which was drawn in 1997. Since then, some changes have occurred and errors have been brought to our attention. These changes and errors, while not included on this map, have been considered and incorporated in preparing the Proposed Land Use Map that appears in Section VI of this chapter.

Existing Land Use

Acreage
% of Planning District
Residential-SingleFamily 0 0.0%
Residential-Single/Two* 84 9.0%
Residential-Multifamily 8 0.8%
Residential-Marine 0 0.0%
Commercial 515 55.6%
Industrial 46 5.0%
Institutional 160 17.3%
Wetland 0 0.0%
Parkland 114 12.3%
Unclassified 0 0.0%
Total 927 100.0%
*The category "Residential-Single/Two" describes areas where there is either a mixture of single and two-family houses, or where two-family houses predominate
Residential

Currently, residential use represents only a small percentage in District One with 92 acres, 10% of the district's total acreage. Residences are contained mostly in the Vieux Carré, but a growing number of converted structures in the Warehouse District are multi-family developments. Economic recession in the late 1800s led investors to demolish structures that had been standing since the Spanish rule and replace them with shotgun houses. Many of these single- and two-family shotguns, located primarily below Orleans Avenue, still exist and are used for residential purposes. The uptown side of the Vieux Carré and various areas in the Warehouse District maintain the traditional European urban pattern, with residences located on upper floors of structures and commercial businesses at the street level.

Existing Housing Characteristics
District One

1980

1990

% Change
Total Housing Units 6,643 5,762 -13.3%
Owner Occupied 474 469 -1.1%
Rentals 4,844 3,323 -31.4%
Vacant 1,322 1,970 49.0%
% Vacant 19.9% 34.2% 71.8%
Average Home Value $123,847 $233,706 88.7%
Average Monthly Rent $348 $450 29.5%
Source: Claritas Marketquest System
Citywide 

1980

1990

% Change
Total Housing Units 226,452 225,573 -0.4%
Owner Occupied 81,970 82,279 0.4%
Rentals 124,465 105,956 -14.9%
Vacant 19,620 37,338 90.3%
% Vacant 8.7% 16.6% 91.0%
Average Home Value $62,666 $89,114 42.2%
Average Monthly Rent $169 $289 71.0%
Source: Claritas Marketquest System

Planning Disctrict One Continued

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